World Blood Donor Day 2021, Kedrion pays tribute to the world of donors

Italy will host World Blood Donor Day 2021. This event was established in 2005 by the World Health Organization (WHO), and this year, it will be held in Italy on June 14 and 15. “Give blood and keep the world beating” is the slogan chosen for this global remote event which will be streamed from Rome to the entire world following the postponement of the 2020 edition due to the COVID emergency.

As a company committed to creating a bridge between donors and patients, Kedrion Biopharma is proud that Italy is hosting this international event, testifying to the quality of our Blood System and the generosity of Italian donors and their associations.

On the occasion of this edition, which is so special for our country, the company renews its support and expresses its deepest gratitude to all donors in Italy and around the world  who, thanks to their genuine, altruistic gesture, guarantee the availability of these often life-saving therapies to the millions of patients who need them.

Moreover, this year the celebrations have taken on a further new meaning in paying tribute to those who have continued to donate, even during the most difficult moments of the health crisis caused by the COVID-19 pandemic.

Furthermore, World Blood Donor Day is the ideal opportunity for raising global awareness of the importance of regular donations, on the one hand, and improving donor involvement and encouraging more people – especially young people – to take part in the gift of donating,  on the other